Corporate Identity Icon Partners With Ohlin  Associates, LLC

July 12, 2007 - Ohlin Associates today announced that Gene Grossman, independent consultant, founder of Anspach Grossman Portugal, and a driving creative force and leader in the industry for more than 30 years will partner with Ohlin Associates on corporate identity and design system programs.

"With an enviable record designing elegant and highly usable corporate identity and branding programs for a Who’s Who list of companies, Gene brings a wealth of insight and knowledge to help our clients," said Patrick Ohlin, President, Ohlin Associates. "There is only one Gene Grossman. We are thrilled and honored to welcome him into our circle of innovative, insightful, client-focused branding professionals."

A true corporate identity icon, Gene has designed and overseen identity and branding systems for clients including: Aetna, Alamo Rent-A-Car, American Express, Arthur Andersen, Berlitz, Best Foods, Blackstone Group, Boise, Canadian Pacific, Citibank/Citicorp, Coca-Cola, Columbia University Business School, CP Air, Detroit Edison, Dow Chemical, Ernst & Young, Exxon, Fireman’s Fund Insurance, Gillette, GreenPoint Bank, Hewlett-Packard, Hilton Hotels Worldwide, Hudson Bay Company, Hydro, Komatsu, Lockheed Martin, Mirant Corporation, Mitsubishi Bank, Mobil, Motorola, National Australia Bank, New York Board of Trade, New York Stock Exchange, Pfizer, Price Waterhouse, Raytheon, RCA Corporation, Renaissance Hotels, Robert Wood Johnson Foundation, Sanyo, Sara Lee Corporation, Schick/Wilkinson Sword, Stryker, United Health Group, Veridex, the World Trade Center Memorial Foundation, and many others.

Gene’s work has been recognized by the American Institute of Graphic Arts, The Type Directors Club, Package Design Council, New York Art Directors Club, Clio, Graphis magazine, Industrial Design magazine, Print Casebooks, Communication Arts magazine, as well as numerous annual design publications. He has also been recognized by Pratt Institute, the Mead Library, Cooper-Hewitt Museum, the San Francisco Museum of Art, and the Museum of Modern Art in New York City.

Ohlin Associates is a branding and communications consultancy headquartered in Westport, CT with affiliate partner offices in New York City, White Plains (NY) and Houston (TX). Ohlin Associates believes that every company has the power to Brand Simply" ­ to achieve consistent, high quality customer experiences through prioritized, brand-centered processes and clear communication. This is captured in the firm’s tagline: Brand insights. Business alignment.re.

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